{"id":199,"date":"2010-03-19T12:07:16","date_gmt":"2010-03-19T11:07:16","guid":{"rendered":"http:\/\/www.nouri.sh\/buzz\/?p=199"},"modified":"2010-05-13T12:58:55","modified_gmt":"2010-05-13T11:58:55","slug":"hints-and-tips","status":"publish","type":"post","link":"https:\/\/www.nouri.sh\/buzz\/getting-started\/hints-and-tips","title":{"rendered":"Hints and Tips"},"content":{"rendered":"<p>Stop&#8230;..check your email checklist!<\/p>\n<p>Before you click send check your email checklist to avoid embarrassing mistakes. If you don&#8217;t have a checklist here are a few things we recommend putting on yours.<\/p>\n<ul>\n<li>Test your subject line for readability in different email programmes then&#8230;<\/li>\n<li>Check how your email appears in different email programmes<\/li>\n<li>Do the first 15 characters contain the main hook?<\/li>\n<li>Does it contain any spam filter words? &#8211; Free, click here, act now<\/li>\n<li>Does the link point to the correct landing page<\/li>\n<li>Does your email have the mandatory information &#8211; think about what you need to be putting in every email &#8211; i.e. a register now link, dates\/times\/location of events etc<\/li>\n<li>Most importantly think about how it will look to the recipient. Consider the design and layout &#8211; make the first sentence snappy and short.<\/li>\n<\/ul>\n<p>And don&#8217;t forget&#8230;..check, check and check again&#8230;..<\/p>\n<p>Use your checklist every time you send a newsletter and your email campaign will always run smoothly and efficiently.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stop&#8230;..check your email checklist! Before you click send check your email checklist to avoid embarrassing mistakes. If you don&#8217;t have a checklist here are a few things we recommend putting on yours. Test your subject line for readability in different email programmes then&#8230; Check how your email appears in different email programmes Do the first [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-199","post","type-post","status-publish","format-standard","hentry","category-getting-started"],"_links":{"self":[{"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/posts\/199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/comments?post=199"}],"version-history":[{"count":4,"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/posts\/199\/revisions"}],"predecessor-version":[{"id":208,"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/posts\/199\/revisions\/208"}],"wp:attachment":[{"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/media?parent=199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/categories?post=199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nouri.sh\/buzz\/wp-json\/wp\/v2\/tags?post=199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}